community

The Role of Social Networks in the Rise of Christianity

Christianity after the death of Jesus was just a small movement under scrutiny and attack in the Roman Empire. Yet in less than 500 years it was their official religion. Devine intervention? Perhaps. According to author Rodney Stark, in his 1997 book The Rise of Christianity, the faith spread not by formal means or force […]

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The Beat Goes On

I recently attended a local, day long social media marketing conference. Unsurprisingly I left feeling a bit disheartened. Most of what I saw and heard was nothing more than doing the traditional marketing with new tools; same thoughts on strategy for getting clicks, people as targets, and conducting multi-channel campaigns. There was nothing about conversation and there

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The Long Tailers of Social Business

Social business talk hasn’t progressed much beyond what it is or how it’s done. Jon Husband noted this in a brilliant and succinct post back in 2013 where he said that “most of the conversation circulating and re-cycling regarding [social business] … what ‘social business’ is and/or is not, how to do it right, or in 7 easy

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