push and pull

Let’s Be Honest

honesty, L&D, marketing, push and pull, Social, social media / Mark

I heard a short story on a local radio program this morning discussing the use of Traditional Media and Social Media. The story is not the part that caught my attention though. I got hung up on the use of the term “traditional” to define newsprint, television, radio, billboards, etc. I find it interesting (but […]

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The wind or the sun?

ESN, push and pull, Social Business, social media, Social networks / Mark

The Wind and the Sun were disputing which was the stronger. Suddenly they saw a traveler coming down the road, and the Sun said: “I see a way to decide our dispute. Whichever of us can cause that traveler to take off his cloak shall be regarded as the stronger. You begin.” So the Sun

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Mark Britz